Wednesday, August 05, 2015

Public Speaking Training Perth - feedback from the RAC Friday 10th July 2015

"I liked the structure, DARE principal, scenes model and then pausing,"

Jay Davies, Manager of People Development RAC, Perth

"Tom had a lot of interesting tips and his use of storytelling was great."

Alexander Grieg, Manager HRBP RAC, Perth

"Great tips around structure, impact, delivery when speaking."

Matthew Rainbow, Senior Manager People Services, RAC, Perth

"Observing my leaders enjoy and learn from today. I'm excited about what our team will achieve."

Jennie Milne, General Manager, Shared Services, RAC, Perth

Next public course is Tuesday September 1st 2015. Book here.

Digital Marketing trends with Nick Russell from Woocom

Listen to this podcast on digital marketing trends with Woocom Managing Director Nick Russell.

Professional Facilitator Thomas Murrell in Singapore for SGX Investor Education Event 29th July 2015

Thanks to Chong Lek Foong for organizing another successful investor education event at the SGX on Unconventional Gas. Pictured with expert panel members Scott Frost and Lian Yok Tan.

Tuesday, August 04, 2015

Business Growth Opportunities From Travel Stopovers

A stopover is a great time to sharpen and hone your networking skills. There is not a better time to start building long-term business relationships in a new country. The stopover offers a chance to meet new people in a new environment whilst maintaining a professional relationship level.

However it is important to uphold your professionalism to make optimum use of the networking opportunities.

Here are some valuable tips on networking and business development in a foreign country during your stopover.

Ten common mistakes people make when networking during a stopover include;

1. Not Planning Prior to the Trip

Work out what you want to achieve from the stop over. Is it just to relax, have fun and unwind? Is it to get more speaking engagements, meet new people or build long-term relationships? Your approach will differ in all these situations. Have a plan prior to the stopover and try to reach set goals. An example might be to obtain three new key contacts or to reaffirm an existing relationship. Attending Meet Up Groups are another way to meet new people in a foreign country. Just go to and search for relevant events and groups. Overseas consulates, business groups and Chambers of Commerce from your country of origin also hold lots of local events and these can be another source of networking with new contacts in a foreign country.

2. Running Out of Business Cards

There is nothing more embarrassing or unprofessional than someone asking you for a business card and you can't produce one. Always carry too many rather than too few. Being prepared gives you more confidence and entrusts confidence when developing new relationships. Remember your business card is an effective tool to very easily convey contact information and its exchange may initiate of a long-term valuable relationship. On your card provide international numbers and addresses. If it is important, have your business card translated into the local language. Maybe keep English one side and the other the local language. Also, maybe translate your name into the local language as well.

3. Sticking to People You Know

Make a goal to meet five new people during a stopover. Don't try and meet everyone of the 100 or so people on your database in that country. Making a lasting impression with a few rather than a shallow interaction with many is far more beneficial.

4. Meeting People You Know First

Most people have a great fear of meeting people they don't know especially in an international context. See this as a challenge rather than a handicap and avoid going for the easy option of meeting people you know well first. Certainly, acknowledge these people by a phone call, but contact new people. Also ask those people you do meet for three referrals and names of other people you should meet during your stopover. This will maximise your chances of meeting new people.

5. Talking Too Much

Avoid talking too much about yourself. This is probably the biggest turn-off for prospective clients or alliance partners.

6. Not Listening

Business is all about providing solutions to people's problems. How can you understand their problems if you don't ask questions and listen. Use active listening skills to build rapport and gain a true understanding of their issues and concerns. This is really important when working internationally where English may not be the first language of people you meet.

7. Hard Sell

Stop overs are your opportunity to develop relationships. Avoid the hard-sell and get to know the person you are speaking with. Once the relationship has been established the business will come. Initial hard selling may have the opposite effect and drive the person away.

8. Lack of Clarity

Many people have a lack of clarity in what they do. Research shows that 95 per cent of business people are often asked, particularly at a first meeting “what do you do?”
Many early career speakers have difficulty articulating what they do, particularly in conveying the benefits of their position to a prospective client. Having a 'personal branding statement' (PBS) really helps in this situation. It helps to clarify how you or your business or speech can solve their problems and takes all the stress out of answering this question!

9. Over Indulgence

As with all aspects of travel when a visitor in someone’s country behave appropriately and in moderation. This includes limiting consumption of alcohol to an acceptable level and being mindful when introducing yourself to people. Remember you are a professional representing your country and profession regardless of the situation or time of year. Respect those around you and your personal and professional responsibilities.

Respect local customs and cultures.

10. Not Following Up

Many people simply fail to follow-up on the prospects or business leads they meet at during stop overs. Put in place a system to follow-up, otherwise many of your business development efforts will be wasted. This can be as simple as an email or phone call to acknowledge your interaction and does not have to be business related. A relationship which might not seem to be initially good for your business may lead to you being referred on, one of the strongest marketing tools used to generate more business.

Edited extract from new book on "Insider Secrets of International Speaking" due for release December 2015 by McGraw Hill Education.

Tuesday, June 30, 2015

High Viz for Small Biz Mastermind Group 2

Next session:

Friday August 31st 2015, 0930am to 130pm, Boardroom Globetrotter Travel,35 Stirling Hwy, Nedlands, WA 6009, Australia High Viz for Small Biz Mastermind Group 2 Session #2

Book here.

Leadership skills training public speaking courses Perth - Feedback from Delegates

Feedback from leadership presentation skills courses.

"The course was extremely helpful in gaining a better understanding of presentation and speech types and the etiquette and structure behind those."

Jennifer Shelton, Principal Policy Officer, Business Development, Resources Safety Division, Department of Mines and Petroleum, Perth

"The workshop provided me with practical tools and tips on preparing and delivering a powerful presentation"

Tanya Carter, Environmental Officer, Department of Mines and Petroleum, Perth

"Practical tips to engage with the audience at various levels."

Lucio Figueiredo, Inspector of mines - OSH, Mines Safety, Department of Mines and Petroleum, Perth

Next public course:Tuesday July 21 2015, HLB Mann Judd, L4, 130 Stirling Street, Perth Australia.
Book here.

Three Rules of Investor Pitches for Start-Ups

Silicon Valley entrepreneur and investor Adeo Ressi (pictured) has probably heard more start-up investor pitches than anyone else on the planet. 

He is best known as the founder and CEO of The Founder Institute, a startup incubator and entrepreneur training program headquartered in Palo Alto, California which has expanded to more than 80 cities and 40 nations worldwide. 

The goal of the institute is to combat start-up failure, "globalize Silicon Valley", to help entrepreneurs create better businesses and to understand the ingredients for a successful entrepreneur.
He also founded Expansive Ventures in 2014, an investment firm that works closely with mentors from The Founder Institute. 

He received a standing ovation from a recent one day start-up workshop in Sydney.
Here are his three golden rules for investor pitches.

1. The Team

He believes the team of people behind a venture must have conviction, stamina, experience, understanding and trust.

2. The Market

This section of a pitch needs to describe scale, potential, optionality – where you pursue other models for different revenue streams if the primary option fails, and competition.

3. The Traction

Here key elements are fast growth of 10 per cent or more month after month, focused KPI’s, and becoming large and aggressive.

Want more help with investor pitches, consider our next public speaking program on Tuesday July 21st. Book here.

Walkabout Resources (ASX:WKT) Podcast with Managing Director Allan Mulligan




Podcast interview with Allan Mulligan on strategy for Lindi Jumbo Graphite Project

An interview with Tom Murrell of 8M Media and Walkabout’s Managing Director, Allan Mulligan is now available online and on the front page of the Company’s website.
  • The graphite market remains robust and demand for spherical graphite for battery applications is expected to increase.
  • The graphite at Lindi Jumbo is particularly well suited to the manufacture of spherical graphite and will command a premium price in the market.
  • Walkabout will commence an airborne VTEM and follow up drilling campaign at Lindi Jumbo in July/August of this year.
  • Immediately following confirmation of ore-body characteristics, Walkabout will seek to engage an end-user partner and de-risk the market.

Wednesday, May 27, 2015

Eight Tips from 18 Years As A Professional Speaker On Keeping Your Pipeline of Work Full

I was recently asked by the National Speakers Association of Australia, WA Chapter to present on "tips from the trenches" and then take part in a panel centred around how to keep your speaking/training diary full. 

After 18 years as a full time professional speaker, here are my eight tips:

1. Mastery

Get good at speaking. I remember early in my career I would aim for three speeches a day. 
One to a breakfast service group such as Rotary, a networking lunch group and then run a three hour seminar at night.

The sheer practice and volume of speeches made me a better speaker. I also learnt how to manage energy levels.

2. Marketing

Build a tribe of followers.

These are the three S's of successful speaker marketing:

Subscriber permission-based email newsletter.
Social Media Marketing

3. Money

Watch your cash outflow.

As Patricia Fripp says "it's not how much you earn but how much you keep."

Don't give up your day job! Be aware of lumpy cash flow. 

4. Multiple Streams of Income

Leverage into multiple income streams.

This could be speaking coaching, consulting or mentoring.

This will help with lumpy cash flow.

5. Metrics

Test and measure everything.

6. Mechanics

Systemise everything.

Outsource low value work.

If you took out personal effort what would you have?

Is your business scalable and global?

7. Mentor

Get a mentor, collaborate and join a mastermind group.

8. Murphy's Law

Expect and plan for the unexepected.

If it can go wrong, it will go wrong at some stage!

Need a professional speaker? Enquire here.